Canadian foundryman (1917) . TICK. As one leading manufacturersaid to us not long ago in arrang-ing for the use of increased space,I have been thinking about ouradvertising a very great deal latelyand I have reached this conclu-sion; that it would be nothingshort of absolute folly for us todiscontinue our advertising eventemporarily. New men are com-ing into the field, new companiesare being formed, new plantsbeing erected. The foremen ofto-day will soon be superintend-ents. The superintendents of oldplants will secure the same orhigher positions in new are constantly takingp


Canadian foundryman (1917) . TICK. As one leading manufacturersaid to us not long ago in arrang-ing for the use of increased space,I have been thinking about ouradvertising a very great deal latelyand I have reached this conclu-sion; that it would be nothingshort of absolute folly for us todiscontinue our advertising eventemporarily. New men are com-ing into the field, new companiesare being formed, new plantsbeing erected. The foremen ofto-day will soon be superintend-ents. The superintendents of oldplants will secure the same orhigher positions in new are constantly takingplace. I am signing cheques forfirms from whom we ourselves arebuying and who were not in exist-ence when I did the buying, per-sonally, a few years ago. If wewish to continue to be as wellknown as we are to-day, I amconvinced we must continue toeducate the future buyers throughuninterrupted advertising. CANADIAN FOUNDRYMAN and METAL INDUSTRY NEWS143-153 University Avenue - Toronto l^ssssss^^ C \ N A D 1 A N KOV N D K V M A N. m


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