. The Saturday evening post. We Insist That Millers, under like conditions, must outlast any other tires Miller experts found one way to add 2,000 miles moreto the average mileage per tire. Many tests proved that. But the change cost afortune. We made that improvement, and it will in time savemillions of dollars to Miller tire users. In the case of the Miller Cord, it meant a rear wheeltest average of 15,000 miles. A $1,136,000 Cord We are constantly testing new ideas. When oneshows added mileage we adopt it, regardless of thecost. We have spent $1,136,419 to perfect the Miller Cordalone. Last
. The Saturday evening post. We Insist That Millers, under like conditions, must outlast any other tires Miller experts found one way to add 2,000 miles moreto the average mileage per tire. Many tests proved that. But the change cost afortune. We made that improvement, and it will in time savemillions of dollars to Miller tire users. In the case of the Miller Cord, it meant a rear wheeltest average of 15,000 miles. A $1,136,000 Cord We are constantly testing new ideas. When oneshows added mileage we adopt it, regardless of thecost. We have spent $1,136,419 to perfect the Miller Cordalone. Last year our laboratory and testing expenseon Cord Tires averaged $10,000 monthly. But this expense is well justified. It insures qualitysupremacy. What supremacy costs We keep 250 tires constantly running under ob- servation. We wear out 1,000 tires yearly in ourfactory tests. All the time we compare other makeswith the Miller. We spend $1,000 daily just to watch and test tiresand materials. Fifty inspectors guard against faul
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