. Florists' review [microform]. Floriculture. 136 The Florists' Review Seftbmbick 22, 1921 WIMRh BRAND Shredded Cattle Manure is selected quality manure takea from brick paved Stock Yard cattle pens—dried and sterilized by a high temperature direct heat process which kills weed seeds, fungus and disease germs. Hacked in 100 lb. bags in coarse shredded form for mulch- ing or top-dressing. Largely used for mixing with bench and potting soil and liquid manuring. Unequaled for lawn and garden fertilizmg. Insist on WIZARD BRAND through your supply house or write us direct. THE PULVERIZED MANURE CO.
. Florists' review [microform]. Floriculture. 136 The Florists' Review Seftbmbick 22, 1921 WIMRh BRAND Shredded Cattle Manure is selected quality manure takea from brick paved Stock Yard cattle pens—dried and sterilized by a high temperature direct heat process which kills weed seeds, fungus and disease germs. Hacked in 100 lb. bags in coarse shredded form for mulch- ing or top-dressing. Largely used for mixing with bench and potting soil and liquid manuring. Unequaled for lawn and garden fertilizmg. Insist on WIZARD BRAND through your supply house or write us direct. THE PULVERIZED MANURE CO., 33 Union Stock Yards, CHICAGO story, stop. Use short, everyday Eng- lish words, and few of them. Offer one tiling; but suggest others. Make it much meat and little gravy. The Wise Way. You advise folks to go to a nursery- man for trees, don't you? Now, we nurserymen are not advertising experts. It's hard to grow good trees; but it is harder to write a good advertisement than to write a good novel. A good ad- vertising agency can present your story better than you can. The nurseryman must furnish the idea, the "reason why" as applied to his particular busi- ness, but the man used to doing tliat can dress it up better than you can. The advertising, the catalogue and all other printed matter must be in perfect har- mony. They should be prepared to- gether. Those in an orchestra play from the same score. Decide on what sum you want to invest in a catalogue and then you or your advertising agency tell your printer that you want so many copies of a catalogue of so many pages and to give you the best he can for the money. If the printer is a wise mer- chant, he wants your future orders; he is a fool if he doesn't give you all he can for your money. If you buy like the planter who shops around for the cheapest trees, you may possibly have an experience like his. With our great, rich country and its buying prospects open to every last one of us, with our people largely the
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
