. Hardware merchandising January-June 1898 . 7%c superiority of the Clevelandis unquestioned. LEVELAND Superiority ^ ^ ^ ^ A C^ Y{ ^HpQ Always bear in mind the fact that there is a vast^J-L^-^ *- ^ difference between actual practical improvements£•,£.&£.&£.£> and mere talking points. Extract from Mail and Empire, Jan. 1st, 1S93. The Cleveland leads all other machines in the intro-duction of distinctive and practical improvements for thecoming season. Model 35Model 36 $55. 00 Model 37Model 38 $70. 00 Model 39Model 40 $80. 00 If we are not properly represented in your district, it will pay yo
. Hardware merchandising January-June 1898 . 7%c superiority of the Clevelandis unquestioned. LEVELAND Superiority ^ ^ ^ ^ A C^ Y{ ^HpQ Always bear in mind the fact that there is a vast^J-L^-^ *- ^ difference between actual practical improvements£•,£.&£.&£.£> and mere talking points. Extract from Mail and Empire, Jan. 1st, 1S93. The Cleveland leads all other machines in the intro-duction of distinctive and practical improvements for thecoming season. Model 35Model 36 $55. 00 Model 37Model 38 $70. 00 Model 39Model 40 $80. 00 If we are not properly represented in your district, it will pay youto write regarding same. WRITE FOR CATALOGUE. f % 1T % If vi/f V HL A. Lozier & Co. - Toronto 24 HARDWARE AND METAL. A PROMPT TURNOVER. T IS BUT NATURAL to suppose that the experi-ence of recent years would have demonstratedand forcibly driven home to all traders thebenefit of the axiom, * small profits and quickreturns. It is surprising, however, that despitethe fact that all experiences, all expressions ofopinion, and the dicta of all branches of busi-ness prove its truth, that numerous tradesmen,a large percentage of hardware men amongthem, still doubt its force. They still hug the delusion that largeprofits make up for slow returns. To say that this is the height offoolishness is to assert a trade principle that no wide-awake andup-to-date business man will deny. The man who keeps his goods on the shelves until they rust,may apparently secure a larger return for a given outlay than hisneighbor, who is content with a narrow margin. But he forgetsthat capital lying idle represents a dead loss, and what are hisgoods, provided they are paid for, but so much capital. On the contrary, the hard-headed
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