Moving Picture News (1911) . ure craze, and thatthe immense crowds come to desire more solid theatrical any rate, it is a unique condition, and one that may wellcause a complete change of the theatrical map., If the motion picture has really created ten million newtheatergoers, and if the many thousands of new theaters erectedin the last few years are gradually to become stock houses,and a renaissance of the drama is in sight, who shall say thatcinematography has come in vain? Already the spectacle ofstranded actors is a thing of the past, as the demand for playersby the film companies


Moving Picture News (1911) . ure craze, and thatthe immense crowds come to desire more solid theatrical any rate, it is a unique condition, and one that may wellcause a complete change of the theatrical map., If the motion picture has really created ten million newtheatergoers, and if the many thousands of new theaters erectedin the last few years are gradually to become stock houses,and a renaissance of the drama is in sight, who shall say thatcinematography has come in vain? Already the spectacle ofstranded actors is a thing of the past, as the demand for playersby the film companies is too great, and these have the most complete stock organizations and the countrys best stage direc-itors. in charge of them. I A well-known impresario in the foyer of the MetropolitanOpera House the other evening informed the writer that the^ phonograph had helped to solve the grand opera problem, andthat the galleries are now filled by thousands of music loverswhose incentive for being present came from hearing the vocal. 344 EAST 32d ST. N. Y. CITY I GREENE FILM EXCHANGE, Inc. I THE OLDEST AND LARGEST I INDEPENDENT FILM EXCHANGE INI NEW ENGLAND MR. EXHIBITOR: Start the Season right By using anIndependent Service from a ReliableHouse. We are buying the Outputof the Sales Co. and have some choiceservices open. Write—wire—or callTo-Day at W. E. GREENE FILM EXCHANGE, Inc. 228 TREMONT ST., BOSTON, : 2187-3790 Oxford. THE MOVING PICTURE NEWS II records of the worlds greatest singers, such as Caruso, Bonci,Sembrich, Melba and Tetrazzini in their own homes, and evenin penny arcades. The roster of such film manufacturers as the Biograph, theVitagraph and the Edison companies now contain quite as well-known players as will be found on the stages oi our best thea-ters. Moreover, the custom of not advertising the pictureplayer is going out of practice, and the day is not far off whenthe stars of cinematography will be featured the same as theyare, in legitimate


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Keywords: ., bookcentury1900, bookdecade1910, booksubjectmotionpictures, booky