. Florists' review [microform]. Floriculture. 1H.( '.l l; '.<. l!tL'(» The Florists* Review 41 FASHIONABLE FLOWER SHOPS. ^ A VE llnrists been conscious Moi tlic rapid advance n»ade by their trade of late years? I've often i wondered if they have," '^J\^ remarked a customer to a ,1. /) florist the other day. Ex v\^^d^ plaining^ that his ]i;irti.'ii- N lar business had madr liiiii observant of all kinds oi' retail establishments for many ycurs, he added, "It's not the puldicity they've had from their slojjan that I mean. That is ^ether recent. Thir,- has been in the last d


. Florists' review [microform]. Floriculture. 1H.( '.l l; '.<. l!tL'(» The Florists* Review 41 FASHIONABLE FLOWER SHOPS. ^ A VE llnrists been conscious Moi tlic rapid advance n»ade by their trade of late years? I've often i wondered if they have," '^J\^ remarked a customer to a ,1. /) florist the other day. Ex v\^^d^ plaining^ that his ]i;irti.'ii- N lar business had madr liiiii observant of all kinds oi' retail establishments for many ycurs, he added, "It's not the puldicity they've had from their slojjan that I mean. That is ^ether recent. Thir,- has been in the last decade, Iiowcmi-. ;i conspicuous improvement in Hoiists' stores and in their methods of Today. I slu-uld say, no retail shops arr finer than some flower shops I've been in. Not all of them, ol course; ther(^ arc leaders and lagpards in cNcrv ]>r- fession as in every procession. Thi^ leaders among florists' ston-. surpass the leaders in other retail establish- ments. Some of your fashionable fi o w e r shops are the last word in store .nrchi tecturc. ?' Leaders. Have florists noted it.' Or does the fact only come to our mind- when an outsider calN our attention to it .' When he has done -d. a little reflection < vinces us that he i- ripht. One would here name those retail flower stores whiili stand out conspicuous ly in the various cities of the country; such a list would be invidious. Florists who travel to conventions, if not elsewhere, however, re- call those stores whose appearance ha= piven them cause ad- mirati(.n. The number is becominp larger, for otliers of the trade arc seeing and pondering the success of those shops, and quite fre- quently a trade visitor goes home afterwards to spruce up his place a bit, even though his town is not largo enough to warrant the outlay for sucli a store as he has seen in the city. Progress. The result has been, ;is the florist's patron remarked, a iiotiiMf ;idvance in tlie trade. This, one iMJiiv


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912