. The American florist : a weekly journal for the trade. Floriculture; Florists. igog. The American I'lorist. 1035 The Week at Peaceful Valley. Business is quiet. But tlien it al- ways is quiet for a few weeks pre- ceding and following a holiday. It would be very Interesting, if we could do so with exactness, to figure out how much money we retailers lose at Christmas time. I moan the net dif- ference between what we take in dur- ing the whole month of December and what our regular trade would bring in if undisturbed by any holiday flurry. As it is we have three weeks of dull business, followe


. The American florist : a weekly journal for the trade. Floriculture; Florists. igog. The American I'lorist. 1035 The Week at Peaceful Valley. Business is quiet. But tlien it al- ways is quiet for a few weeks pre- ceding and following a holiday. It would be very Interesting, if we could do so with exactness, to figure out how much money we retailers lose at Christmas time. I moan the net dif- ference between what we take in dur- ing the whole month of December and what our regular trade would bring in if undisturbed by any holiday flurry. As it is we have three weeks of dull business, followed by a night- mare of rush and worry, lasting about a week. There is some loss on cut flowers the first of the month, fol- lowed by the necessity of buying high- priced and unsatisfactory blooms to meet the requirements of the last day or two before the holiday. Christmas is a boon to the whole- sale grower of plants. He can clear out whole houses at good prices ana proceed to fill up again with stock for Easter. It is also the harvest time for the supply man, with his endless assortment of baskets, gewgaws and millinery, but according to our figures here at Peaceful Valley, we would be several hundred dollars ahead of the game if we could just have our regu- lar weekly trade, with the &xtra ex- penses, fret, worry and rush of Christ- mas week eliminated. But we can't have it. you know, and the only proper thing is a smiling face and to do our share in promoting the gen- eral good cheer. It is a great day, this Christmas of ours, and I pity the one who cannot take in some of its spirit of kindness and good will to all. So, if we can't make very much money out of it, we can at least make considerable of a bustle and pretend we enjoy it. The fall exhibitions are over and a few thoughts anent the same may not be out of place. The Optimist at- tended the New England fruit show and the chrysanthemum shows at Bos- ton and also in several of the larger eastern cities. The fruit sh


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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea