. Florists' review [microform]. Floriculture. 68 The Florists^ Review Jaxuaky 1, 1920. AUTO SHOWS AREj^COMING HOW THE TRADE MAY PROFIT THEREBY. |ACH yoar !uitoniol)ile shows bring business of varying amount to retail florists. Sometimes it is a large order, the decoration of the hall where the show itself is held; sometimes it is in siaaller decorative work for automobile dealers, and always there are many orders in the course of entcrt;iinraent indulged in by the motor tradosi)eople. Timely preparation will enable the retailer to increase such business, par- ticularly this season, when automo


. Florists' review [microform]. Floriculture. 68 The Florists^ Review Jaxuaky 1, 1920. AUTO SHOWS AREj^COMING HOW THE TRADE MAY PROFIT THEREBY. |ACH yoar !uitoniol)ile shows bring business of varying amount to retail florists. Sometimes it is a large order, the decoration of the hall where the show itself is held; sometimes it is in siaaller decorative work for automobile dealers, and always there are many orders in the course of entcrt;iinraent indulged in by the motor tradosi)eople. Timely preparation will enable the retailer to increase such business, par- ticularly this season, when automobile ?ales pass all marks and spending is more liberal than ever. To enable the trade in cities where shows arc to be held to make such preparations, The Re- view presents on this page a list, as complete as possible at this time, of places and dates of automobile shows. From this each florist may know when he need pet busy in order to reap the advantages the show brings. A Gala Week. During the week that is to be given to automobiles, the hotels, restaurants, stores and streets will be full of men and women acutely interested in automo biles, either as hopeful sellers or as pos- sible purchasers. While the radiating center of all this interest is a show in a particular build- ing, the florist's opjiortunities are not limited to that place. Of course, there will be decorations at the Armory, or Coliseum, or whatever the show place may be. And the exhibitors will want some fresh flowers in the vases of li- mousines and sedans to win with fra- grance the favor of anyone who enters the car to test the cushioned seats. In the automobile parade which usually inaugurates the show thtMC will be some opportunity for the use of flowers. Displays at Dealers' Stores. During the week of the show, the stores of tlic automobile dealers are comparatively deserted, since most of the motor-buying public and of the salesmen and agents flock to the one great market-place. In their absence the lar


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912