. Florists' review [microform]. Floriculture. 8 The Florists^ Review Decembeb 31, TRADE REPORTS ARE GOOD Vicksburg, Mich.—Mrs. E. J. Reed reports that the Christmas business was the most successful of the three since she opened the Flower Shop. Kansas City, Mo.—Joseph Austin re- ports trade as quiet from Thanksgiving to December 24, when sales broke all records. He notes that plant sales led by a long way and finds cut flowers falling farther behind every year, which he attributes to the plants mak- ing the most show for the money. Cheyenne, Wyo.—Capt. Arthur A. Underwood, who last Augu
. Florists' review [microform]. Floriculture. 8 The Florists^ Review Decembeb 31, TRADE REPORTS ARE GOOD Vicksburg, Mich.—Mrs. E. J. Reed reports that the Christmas business was the most successful of the three since she opened the Flower Shop. Kansas City, Mo.—Joseph Austin re- ports trade as quiet from Thanksgiving to December 24, when sales broke all records. He notes that plant sales led by a long way and finds cut flowers falling farther behind every year, which he attributes to the plants mak- ing the most show for the money. Cheyenne, Wyo.—Capt. Arthur A. Underwood, who last August purchased the Swayger Greenhouses, says the rec- ords show fifty per cent increase in Christmas sales; sixty per cent com- pared with 1912. He pushed roses be- cause they give greater satisfaction to his trade and better returns for the seller. He believes it pays to push the best at all times, including Christ- mas. Allentown, Pa.—John F. Horn & Bro. estimate the Christmas trade as short of 1913 but equal to 1912. They pushed blooming plants because they were fine and sold as many as ever. Azaleas were specially well liked. They comment: "We grow about the same quantity each year. There is always something that sells out first every year, but if you add to that line next season you seldom sell everything ; Bloomington, IlL—A. Washburn & Sons say Christmas sales were a little ahead of last year, carnations being the leader because pushed on account of a big cut in their own greenhouses. "Emphasis," they say, "might be laid on the necessity for making careful ad- vance preparations for the rush; we try to do this, but usually find some things left undone that add materially to the night work that comes at the last. Business in all lines has been rather quiet this fall, but the flower business has been fully up to ; Springfield, Mass.—Everyone reports a fine Christmas trade, as many of the better class of spenders
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
