. Florists' review [microform]. Floriculture. •rr-<r 'iVi-r'SI i V ?^?jr »? ? ?-?'••?• AOGHST 14, 1»13. The Florists'Review 39 The Right Display Is the Big Secret of Success In Your Business. Maybe you've never looked at this Refrigerator question in its true light. Getting the right flowers is only half the battle. Selling is your big proiwsition. A McCray Refrigerator will play a vitally important part in getting your flowers into your customers' hands and getting their money into your cash drawer. Hundreds of florists this out steadily growing profit. They've found th


. Florists' review [microform]. Floriculture. •rr-<r 'iVi-r'SI i V ?^?jr »? ? ?-?'••?• AOGHST 14, 1»13. The Florists'Review 39 The Right Display Is the Big Secret of Success In Your Business. Maybe you've never looked at this Refrigerator question in its true light. Getting the right flowers is only half the battle. Selling is your big proiwsition. A McCray Refrigerator will play a vitally important part in getting your flowers into your customers' hands and getting their money into your cash drawer. Hundreds of florists this out steadily growing profit. They've found that in addition to savin}; them big money, the McCray has boomed business with A rush—by keeping the flowers in the beauty and fresh- ness of perfect condition—and by displaying them with the very limit of attractiveness. Write for our Catalogue No. 73, which gives all the facts—lots of useful information which you should have whether you're in the market now or not. Alexander McConnell of New York City, whose refrigerator |is shown in the cut, writes us as follows: "The rcfrlgrerator you Installedln our place of buBlness has been very satlafac- tory In every particular. The flowers retain their freshness and color. The refrigerator Is ventilated In bo saUsfactory a manner that the i^lass la never covered with moisture; consequently the stock can be Inspected without opening the doors. The box is also economical In its requirement of ; McCRAY REFRIGERATOR CO. 568 LAKE STREET, KENDALLVILLB, IND. CHICAGO OFFICE, 198 North Wabash Avenue NEW YORK OFFICE. 231 West 42nd Street Mention The Revl<»w when von write the local wholesaler is having an ex- ceedingly fine trip through the west. Denver, Colorado Springs, Glenn Springs and Salt Lake City have been visited and at j)re8ent the wonders of Yellow- stone park are being viewed. Miss <5unterberg will reach Minneapolis in time for the convention. Miss Schafer, of Bassett & Wash- burn's office sta


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912