. Canadian grocer January-June 1921 . larly in package lots,and also increased sales of tea-blocks. Athing like that makes the grocer askhimself the question if there are not greatpossibilities in increasing the sales oflines that are thought to be too wellestablished to be made a feature. Onething is very evident, that it pays tofeature one line at a time when dressinga window. Sales Increased by One-Third Canadian Grocer was informed thatduring the two weeks that this grocerfeatured sugar, he sold a third as muchmore sugar than he had done in the twoweeks previous. It seems that the veryfact
. Canadian grocer January-June 1921 . larly in package lots,and also increased sales of tea-blocks. Athing like that makes the grocer askhimself the question if there are not greatpossibilities in increasing the sales oflines that are thought to be too wellestablished to be made a feature. Onething is very evident, that it pays tofeature one line at a time when dressinga window. Sales Increased by One-Third Canadian Grocer was informed thatduring the two weeks that this grocerfeatured sugar, he sold a third as muchmore sugar than he had done in the twoweeks previous. It seems that the veryfact that the sugar was there and forcedthe customers to think of sugar whenthey entered the store was responsiblefor the bigger sales. It is not that itincreased the demand for sugar or itsconsumption, but it simply took advan-tage of every opportunity for a sale ofsugar. The same might be said of al-most any line that is well known andin common use. March 11, 1921 CANADIAN GROCER 27 Easter Is The Season to Make A Special Window Display. A forceful spring window display. Lilies help to carry out the Easter spirit. TTH possibly the exception of the Christmas season, Easter is the retail grocersbest opportunity for pushing the sales on practically every line of foodstuff. To many people Easter Sunday is considered a day of feasting in much thesame manner as Christmas day, and for that reason they are open to make purchaseson almost any article of food when it is placed before them in an attractive manner. W Window displays at this season can be madetically all lines can be featured. Fresh fruits andported and domestic hot-house. Then there areraisins and nuts. No table is considered wit In michicken, lobster, tuna fish, canned pineapple, will instantly bring to mind a bottle of saladThen of course there is bacon and ham and egssEaster season. very striking and profitable as prac-vegetables are just arriving, both im-olives. fruits in cans and glass, tablea salad of some kind;
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