. The Architect & engineer of California and the Pacific Coast . at. Office Veneered PanelstKat ARE good —order today from WYBRO Panels are ofProven Quality Thousand of particular contractors have tested andPROVEN the quality of WYBRO Panels. You take no chances in ordering WTfBRO Panelsfor they are of PROVEN QUALITY. They varieties to choose from. WHiTi: Brothers 5t\\ and Brannan Sts. Francisco Do It Electrically Special Articles this Month on Flood Lighting, Lightingthe Home, and San Franciscos New White Way Flood Lighting* U>- FRANK A. BENFORD, Jr., in LightingJournal. FIRST
. The Architect & engineer of California and the Pacific Coast . at. Office Veneered PanelstKat ARE good —order today from WYBRO Panels are ofProven Quality Thousand of particular contractors have tested andPROVEN the quality of WYBRO Panels. You take no chances in ordering WTfBRO Panelsfor they are of PROVEN QUALITY. They varieties to choose from. WHiTi: Brothers 5t\\ and Brannan Sts. Francisco Do It Electrically Special Articles this Month on Flood Lighting, Lightingthe Home, and San Franciscos New White Way Flood Lighting* U>- FRANK A. BENFORD, Jr., in LightingJournal. FIRST amoner the rules of arcliitectureis that of usefulness. Every build-ing is built lor some particular serviceand the treatment of the exterior mustbe suitable to that use. The appearanceof a home, an office building or a churcliis entirely different. This differencedoes not arise from any deliberate plan-ning, but because each serves its pur-pose best bj being different. This mat-ter of harmony makes any kind of light-ing difficult, and some kinds Effect secured -when outline linhling is used. Incandescent lamps may be used withgood effect to outline a roller coaster,a steam yacht or a theater entrance,but who could dare outline a church,a statue or any historical building? Tryto make such an installation effective,striking, and at the same time dignified,and the reason for flood lighting is atonce apparent. It makes possible an ex-tension of the range of spectacular light-ing in a direction not considered possi-ble a few years ago. Let us suppose, as an example, thatwe have been requested to light up thefront of a big department store. If weoutline the windows, cornices, corners,etc., we undoubtedly get a large quantity •Illustrations selected by this magazine. of light upon the building. The manthat pays for such an installation has ahazy idea that he is attracting attentionto his building. What he really drawsattention to is the lamps. When thelighting switch
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