The Kodak Salesman . Confidence is gained as muchthrough admission of occasionalerror as through being; in the ri^ht. Always let the other fellow do allthe getting excited; thus you holdthe advantasre. The more ingenuity is applied tothe making of excuses, the poorertheir quality is likely to be. 9 ^ KODAK SALESMAN. The Primary Page for-file BeginnerBehind the Counter YOUR customers may be broadlyclassified as inquisitive and non-inquisitive, and taken as a class weincline towards the inquisitive cus-tomer because that shows he ismore than ordinarily interested inamateur photography. The inqui


The Kodak Salesman . Confidence is gained as muchthrough admission of occasionalerror as through being; in the ri^ht. Always let the other fellow do allthe getting excited; thus you holdthe advantasre. The more ingenuity is applied tothe making of excuses, the poorertheir quality is likely to be. 9 ^ KODAK SALESMAN. The Primary Page for-file BeginnerBehind the Counter YOUR customers may be broadlyclassified as inquisitive and non-inquisitive, and taken as a class weincline towards the inquisitive cus-tomer because that shows he ismore than ordinarily interested inamateur photography. The inquisitive customer wantsto know all sorts of things regard-ing picture making and so, if youwish to hold his trade, you mustpost yourself pretty thoroughly soas not to be taken by surprise. One thing that interests him awhole lot is what happens to a filmduring development, and the storyis really an interesting one. An exposed film does not lookany different to the eye than an un-exposed one, but the change existsjust the same. So to bring out this invisible, orlatent, image caused by exposure tolight through the lens, we employthe process termed development. The process consists of immers-ing the exposed film \w a chemicalsolution. Now, the sensitive part of thefilm, which is called the emulsion,consists of a


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Keywords: ., bookcentury1900, bookdecade1910, bookidkodaksalesma, bookyear1917