. Electric railway journal . y Service THE Columbus Railway, Power & Light Company,Columbus, Ohio, has been conducting a noteworthyadvertising campaign to acquaint its patrons with thereasons for its application for an increased fare. Pre-vious references to some of the advertisements weremade in the Electric Railway Journal of March 9,page 480, and March 23, page 589. The accompanyingillustration shows three additional advertisements thathave been selected from among those used up to thepresent time. The first advertisement, shown on the left, is the pic- The Story inPictures General Expense


. Electric railway journal . y Service THE Columbus Railway, Power & Light Company,Columbus, Ohio, has been conducting a noteworthyadvertising campaign to acquaint its patrons with thereasons for its application for an increased fare. Pre-vious references to some of the advertisements weremade in the Electric Railway Journal of March 9,page 480, and March 23, page 589. The accompanyingillustration shows three additional advertisements thathave been selected from among those used up to thepresent time. The first advertisement, shown on the left, is the pic- The Story inPictures General Expense U,| J ■■;•■:„ I 1917 i$ i 55 time? 1901 Transportation, Expense M ..III, yl 191715 260 times 190) laves iBai J |n8 282 tunes 1901 Maintenance Expense , Ifllwms times 190) Power Expects e a1917TJ 1917 is 669times 190 Total Passenfters QHl CllSttl 917 ls 254 bmes 1901 Gross Receipb 1917 is times 1901 Ths Car-ftidt Is Ui* Vnti of Servtit The Columbus Railway, Power & Light Co. Street Car Service. (ijrurrs of csl are fiv»n c The Columbus Railway, Power & Light Company SA/lfVEL C MtMEEN. Pmiinl NEWSPAPER ADS USED IN COLUMBUS TO GIVEFACTS ON COST OF ELECTRIC RAILWAYSERVICE THE OVERLOAD


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Keywords: ., bookcentury1900, bookdecade1900, bookpublishernewyorkmcgrawhillp