. Florists' review [microform]. Floriculture. THIS FOB A FUNEBAIi. There are a number of interesting features about the accompanying illus- tration, which shows the work of the E. C. Ludwig Floral Co., of Pittsburgh. In the first place, here is a most unusual funeral design, as the splendid vase of Premier roses was one of numerous floral pieces that this concern sent to the burial of Mrs. Henry Buhl, Jr. Baskets of flowers have become quite common at funerals, but big Beauty vases filled with long-stemmed roses still are rarely used in that connection. However, nothing could be more suit- abl
. Florists' review [microform]. Floriculture. THIS FOB A FUNEBAIi. There are a number of interesting features about the accompanying illus- tration, which shows the work of the E. C. Ludwig Floral Co., of Pittsburgh. In the first place, here is a most unusual funeral design, as the splendid vase of Premier roses was one of numerous floral pieces that this concern sent to the burial of Mrs. Henry Buhl, Jr. Baskets of flowers have become quite common at funerals, but big Beauty vases filled with long-stemmed roses still are rarely used in that connection. However, nothing could be more suit- able for the purpose. The illustration also shows the Lud- wig advertisement on the show window; the firm name, the trade slogan and the telegraph delivery. It seems open to question, however, if the name of the Telegraph Delivery Association is as yet sufiieiently well known to the public so that, used alone, it carries the mes- sage the florist intends. Will someone please coin a short phrase like our trade slogan which will as clearly explain the method by which flowers are delivered at a distance f FLOWER COVER AT THE ORAVE. G. E. Bossiter & Son, Sunbury, Pa., are making a new wreath and flower cover for use at graves. It is a sturdy container made of a transparent sub- stance called Pyralin, a product of the. I. E. Du Pont de Nemours Co. Its ob- ject is to protect wreaths or flowert placed on the grave, without detracting from the decorative values of the flow- ers. It is both practical and dignified, and seems to be well fitted to preserve the decorations, since it is weatherproof. Mr. Rossiter states that in his retail establishment at Sunbury it has stimu- lated his business in flowers for the graveyard, and as a window display it is quite an attraction. This api>ears to be one of the important features, as the cover should prove interesting to the flower-buying publie, most of whom will see the value of protecting grave deco- rations. SELLINa SURPLUS STOCK. When fl
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
