. Florists' review [microform]. Floriculture. aioekler Fixtures in Store of A. W. Smith Co., Pittsburgh. THE essential part of the preservation of cut flowers is a cold, dry circula- tion of air. Tliat is the fundamental principle of Gloekler" Flower Refrigerators. It keeps the refrigerator sweet, clean and sanitary, and at the same time results iif a saving of ice consumption. It requires per- fect insulation to produce this condition, and the Gloekler method of reinforced cork insulation has b^en proven the 6nly practical way of producing such a result. And then, the selling qua
. Florists' review [microform]. Floriculture. aioekler Fixtures in Store of A. W. Smith Co., Pittsburgh. THE essential part of the preservation of cut flowers is a cold, dry circula- tion of air. Tliat is the fundamental principle of Gloekler" Flower Refrigerators. It keeps the refrigerator sweet, clean and sanitary, and at the same time results iif a saving of ice consumption. It requires per- fect insulation to produce this condition, and the Gloekler method of reinforced cork insulation has b^en proven the 6nly practical way of producing such a result. And then, the selling quality of the refriger- ator—that is a big point for consideration. These refrigerators display flowers so attractively that they almost sell them- selves. They are as valuable a,s an extra salesman in your store. Thej^^tesent an insistent argument to thc'c6st$mer to buy; but in an unobjectionable way. And, after all, the first aim of the florist is to sell. / • Gloekler Refrigerators are made of selected materials, finished to exactly harmonize with' your store interior, and completed with our own heavy, attractive hardwate. , "* Many splendid styles and sizes in stock for quick ship- ' ' ' ment. We build any size or style to order. Any finish. A NEW CATALOGUK o( FLORISTS' REFRIGERATORS shows flower store interiors In full color. Send for your copy. It's free and It's worth while. Write TODAY. ^ BERNARD GLOEKLER CO., Builders of Refrig^erators Exclusively rnrsBURGH, pa. Mention The Review when yon write. BUY YOUR FLORISTS' SUPPUES FROM L. Baumann & Co. 357-359 W. Chkisr Ave CHICAGO. ILL We have the largest and most complete stock. Sea Moss or Jap- anese Air Plant; Natural pre- pared Ferns, Cycas Leaves, mac- nolia Leaves, Cycas Wreaths. Magnolia Wreaths. Moss Wreaths, Metallic Designs and a big line of Novelties. Mention The ReTlew when yon write. miniature landscape gardening, besides house plants and cut flowers. Our mild climate, making it possible to have beauti
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
