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The Kodak Salesman . na; xn O u C S3 O o© -3 ^ KODAK SALESMAN. Ten -minuteswith the Boss QAAI. did you ever stop to thinki3 that about one of the biggestassets a store can have is the conti-dence of its customers? There are two grocery storesout in mv neighborhood, and theother morning I heard my wife try-ing to get one of them on the phone ;she made several attempts butfound each time that the line wasbusy, so I inquired why she did notcall up the other store. She repHed:If I give them a phone order Ialways get the worst of it, while thestore I have been trying to get willbe even more particu
The Kodak Salesman . na; xn O u C S3 O o© -3 ^ KODAK SALESMAN. Ten -minuteswith the Boss QAAI. did you ever stop to thinki3 that about one of the biggestassets a store can have is the conti-dence of its customers? There are two grocery storesout in mv neighborhood, and theother morning I heard my wife try-ing to get one of them on the phone ;she made several attempts butfound each time that the line wasbusy, so I inquired why she did notcall up the other store. She repHed:If I give them a phone order Ialways get the worst of it, while thestore I have been trying to get willbe even more particular than if Iwent there in person. The store to which you can tele-phone, or send a child, and be abso-lutely sure of good service and asquare deal is the one that gets thebusiness in the long run. You have only to think backjust a few years. Sam. to recall howa great many merchants made ex-travagant claims in their advertising—Thirty-five dollar suits for tensixty-seven. and the like. Only the most gullible tookthese advertisements at their fullvalue, and
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Keywords: ., bookcentury1900, bookdecade1910, bookidkodaksalesma, bookyear1917