American specimen book of type styles : complete catalogue of printing machinery and printing supplies, 1912 . 5 $2 50 WHITE SPACE IN ADVERTISINGA Judicious Use of White Space is PleasingPublisher Strives to Please Critical AdvertiserAnswer Questions of Paramount ImportanceGeater Historical Plays May Be Produced 8 Point 24 A $1 15 48 a $1 10 $2 25 EFFECTIVE AND PROFITABLE RESULTSIf the Advertisers Can Ever Come to Realize the GreatAdvantages of the Use of White Space, Both They andPubhshers Will Reap Hanests; the Advertiser, BecauseHis Ads Will Bring Results, and the Publisher, Becausethe Adve
American specimen book of type styles : complete catalogue of printing machinery and printing supplies, 1912 . 5 $2 50 WHITE SPACE IN ADVERTISINGA Judicious Use of White Space is PleasingPublisher Strives to Please Critical AdvertiserAnswer Questions of Paramount ImportanceGeater Historical Plays May Be Produced 8 Point 24 A $1 15 48 a $1 10 $2 25 EFFECTIVE AND PROFITABLE RESULTSIf the Advertisers Can Ever Come to Realize the GreatAdvantages of the Use of White Space, Both They andPubhshers Will Reap Hanests; the Advertiser, BecauseHis Ads Will Bring Results, and the Publisher, Becausethe Advertiser is Sure to Increase the Amount of Space 6 Point 24A$100 48a $100 $2 00 REMARKABLE CHARACTERISTICS EMPLOYED Cheltenham Oldstyle is Pre-eminently Adapted for Newspaperand Magazine Advertisements. The Distinct and CharacteristicFeatures Emb<xlied in These Letters Make it One of the MostPopular Series Ever Offered the Craft. For General Commercialand High-Grade Job Printing no Belter Type Face Could BeSuggested, as is Evidenced $1234367890 by its Universal Use Cheltenham Old^yle in Practical Display.
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License: Licensed
Model Released: No
Keywords: ., bookcentury1900, bookdecade1910, booksubjectprintin, bookyear1912
