. The Koester school book of drapes; a complete text book and course of instruction in merchandise draping. Retail Advertising Service. CLARENCE SOUSLEY Advertising Expert in Charge of Adv. Service Bureau We have a weeklyAdvertising SER-VICE which we fur-nish to over five hun-dred ad writers andmerchants. Issuedweekly on typewrittenforms, exclusive toone store in a town. This consists of twogeneral heads andfrom twelve to twentysubheads for the de-partments throughout the store. It will be sent to you everyweek and mailed on Friday night from our Chicago writer has a store plan whic
. The Koester school book of drapes; a complete text book and course of instruction in merchandise draping. Retail Advertising Service. CLARENCE SOUSLEY Advertising Expert in Charge of Adv. Service Bureau We have a weeklyAdvertising SER-VICE which we fur-nish to over five hun-dred ad writers andmerchants. Issuedweekly on typewrittenforms, exclusive toone store in a town. This consists of twogeneral heads andfrom twelve to twentysubheads for the de-partments throughout the store. It will be sent to you everyweek and mailed on Friday night from our Chicago writer has a store plan which consists of forty-fourdepartments, and these departments are treated alternatelyeach week. The mission of this Service is to save you time and brain fag and yetenable you to get up an attractive advertisement for your store veryquickly. The average ad man, who also has other duties, usually byinclination or force of circumstances, gives these other duties the pref-erence and puts off his advertising copy for the newspaper until thelast minute. Then he sits down and dashes it off. You cant writea good ad in this manner. Your adv
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Keywords: ., bookcentury1900, bookdecade1910, bookidkoesterschoo, bookyear1913
