Electrical news and engineering . ges on the market,with the desire to put before the public the best in theirinterests. Our next job was to overcome a very definite pre-judice which at that time existed against the electric had to convince the women folk that they could cookon them and that tlieir use was attended with superior ad-vantages. The plan was to demonstrate the ranges con-stantly in our show-rooms and at the various exhibitionswherever we had the opportunity. .Actual cooking was doneat all demonstrations and the ladies were invited to see allthe familiar culinary processes
Electrical news and engineering . ges on the market,with the desire to put before the public the best in theirinterests. Our next job was to overcome a very definite pre-judice which at that time existed against the electric had to convince the women folk that they could cookon them and that tlieir use was attended with superior ad-vantages. The plan was to demonstrate the ranges con-stantly in our show-rooms and at the various exhibitionswherever we had the opportunity. .Actual cooking was doneat all demonstrations and the ladies were invited to see allthe familiar culinary processes carried out with electric heatused instead of coal or other fuel. After possibly a year ofsteady, if slow, progress we began to get results in a smallway. Putting out two salesmen to call on likely prospects,selected from a carefully revised list, we got the first twoor three ranges installed, and from that on it was compara-tively easy to get testimonials and also at times to get per- (Continued on page .iO) THE ELECTRICAL NEWS. GDQSf rrovii7ce \aiicou\er Electric Shops—Upper left; TyRailway Co. Upper right: Interior viewleft: Another interior view; this is the I cxhihit of electric kitchen used in numerous ilemonstratctric Supply & Contracting Companys store. Granvilltactive store of Percy F. Letts. Lower right: The Doinusing an electric range, supplemented hy individual hot-pla m campaigns by ElectriSt.—a handsome store. LoweStic Science class giving a dt THE ELECTRICAL NEWS Eleciri^
Size: 1356px × 1844px
Photo credit: © The Reading Room / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bo, bookcentury1800, bookdecade1890, bookidelectricalnewsen31donm
