. Florists' review [microform]. Floriculture. ^ ONE YEAR'S WORK. CHIOAOO'S BIRTHDAY BANQUET. Allied Florists' Annual Meeting. Celebrating the completion of one year's work in cooperative advertising, about seventy-five members of the Allied Florists' Association of Illinois banqueted at the Hotel Bandolph Feb- ruary 28 and were joined later by fifty others in a review of the twelve months' achievement. Of first importance were the report of ofl&cers and the election of directors to succeed the retiring trio. They were all reelected, Eric Johnson for the wholesalers, A. Lange for the retail


. Florists' review [microform]. Floriculture. ^ ONE YEAR'S WORK. CHIOAOO'S BIRTHDAY BANQUET. Allied Florists' Annual Meeting. Celebrating the completion of one year's work in cooperative advertising, about seventy-five members of the Allied Florists' Association of Illinois banqueted at the Hotel Bandolph Feb- ruary 28 and were joined later by fifty others in a review of the twelve months' achievement. Of first importance were the report of ofl&cers and the election of directors to succeed the retiring trio. They were all reelected, Eric Johnson for the wholesalers, A. Lange for the retailers and Peter Pearson for the growers. Great interest was mani- fested in the showing on the screen of the advertising and reader publicity secured by the association in the past year. Subsequently there was a discussion of the association's aims and policies that was enlightening to those present. Joseph Kohout brought out the fact, by inquiry of the secretary, that the grow- ers were contributing the larger amount toward the campaign under the assess- ment plan. In this connection Joseph Pollworth urged that the wholesalers be furnished correct and up-to-date lists of members. A plan to accomplish this has already been begun. Walter Amling, up from Pana for the meeting, urged using the same method to get mem- bers as is used to get business, namely, advertising. Peter Pearson, in a spirited speech, described the benefits members were deriving and could de- rive. C. Clemenson related the objec- tions raised by retailers who were not members. Decide on MembersMp Drive. It was finally decided to launch a membership drive, such as was con- ducted a year ago, in an effort to bring the list of retailers to 100 per cent. The plans for the drive were left with the board of directors. August Poehlmann related incidents in regard to the success of advertising in other lines of business in order to show the possibilities before florists. Having contributed $3,500 to $4,000 to the campai


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912