. Florists' review [microform]. Floriculture. .THI ^^^n^% POT ROSES FOR EASTER SALES Few plants have the appeal to the customer that a well grown pot rose in full hloom exercises. The demand is heavier each Easter and the supply, though it mounts annually, never catches up. Pot roses deserve more attention and study on the part of the OT - FORCED roses have been constantly increasing in favor of recent years, with additional accelera- tion the last few seasons. Their popularity has been deserved, and coming Easters should see them in still greater numbers in re- tail florists' shops. R
. Florists' review [microform]. Floriculture. .THI ^^^n^% POT ROSES FOR EASTER SALES Few plants have the appeal to the customer that a well grown pot rose in full hloom exercises. The demand is heavier each Easter and the supply, though it mounts annually, never catches up. Pot roses deserve more attention and study on the part of the OT - FORCED roses have been constantly increasing in favor of recent years, with additional accelera- tion the last few seasons. Their popularity has been deserved, and coming Easters should see them in still greater numbers in re- tail florists' shops. Re- ports regarding the supply of giganteum lily bulbs vary, but there is no doubt that the price of this Easter plant will be high next spring. And there are al- ways a great many persons to whom, even for this occasion, white flowers have no appeal. For them roses are and will continue to be a real attraction. There is a large demand for pot plants for Mothers' day as well, and it has been found in the last two years that rose plants which did not make Easter found plenty of buyers when the second Sunday of May came. Roses have a particular hold on the feminine heart. The choice of men, more often than not, falls upon some other flower, but since, not they, but the other sex, governs the selection in the vast ma- jority of the purchases in the florist's shop, the rose has come to be the staple item of stock. This is true of cut flowers; if the sup- ply were available, no doubt the sales of pot roses would be corre- . spondingly great. Season Not Limited. The season of the pot rose is not nopcssarilv lim- ited to a short period in the spring of the year. The editor of the Amer- ican Rose Annual, in an article on potted roses based on Thomas Roland's experiences and opinions, quoted the president of the Society of American Florists, whose notable ability as a grower of these jilants is widely known, on this particular phase of the subject as follows: "Pot-PTown roses. I be-
Size: 1271px × 1966px
Photo credit: © Library Book Collection / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bookcontributoruniversityofillinoisurb, booksubjectfloriculture
