. India rubber world. er Tires About Them—this office. 370 THE INDIA RUBBER WORLD [April 1, 1914. WIILIAM A. SE LONG. William A. De Long, whose brilliant work in connectionwith the of the New York Commercijil Co., has wonthe un(|iialilietl admiration of financiers of two continents, haslong been well known to the rubber trade. His business careerbegan in 1855 in the West Indian house of Josiah Jex, thenimporting india rubber to New York. For them he visited therubber-producing countries of Central and South America, andthen formed the New York house of William Jex & Co., whichw


. India rubber world. er Tires About Them—this office. 370 THE INDIA RUBBER WORLD [April 1, 1914. WIILIAM A. SE LONG. William A. De Long, whose brilliant work in connectionwith the of the New York Commercijil Co., has wonthe un(|iialilietl admiration of financiers of two continents, haslong been well known to the rubber trade. His business careerbegan in 1855 in the West Indian house of Josiah Jex, thenimporting india rubber to New York. For them he visited therubber-producing countries of Central and South America, andthen formed the New York house of William Jex & Co., whichwas an important factor in early rubber importing for manyyears. This company, however, terminated its career in 1886,when the firm of De Long, Betts & Co. was formed, withheadquarters in New York and a branch house in New Orleans. Energetic, alert, virile, with a genius for financial problems,coupled with wonderful administrative ability, Mr. De Long isone of the most interesting figures in the rubber William A. DeLoxc. Before this time .lieie were very few houses importing rubberalone, and until the late 70s rubber was only an incident inthe many varieties of goods brought to this country by import-ing houses. The firm of De Long, Betts & Co. was one of thefirst to be devoted exclusively to rubber, and it wielded a wideinfluence in this field for many years, .\l\vays enterprising andahead of the times, Mr. De Long determined to be independentof ships, sailings, freight rates, etc. In 1880 he built a of his own. On her first voyage this ship ran on therocks and was lost. This, however, did not daunt his two years later he completed a second steamer. This madetwo successful trips, but was lost on the third. He kept onbuilding and buying and owned no less than fourteen boatsduring his career as rubber importer. Incidentally, he hascrossed the Atlantic more tlian a hundred times. In 1894, Mr. De Long retired from De , Betts & Co. andbeca


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