. Florists' review [microform]. Floriculture. 128 The Florists^ Review Fbbbdaby 19, 1920 people from visiting the stores, how- ever, as purchases made in person seem to have exceeded the phone orders. Advertising Club Meets. The annual meeting of the Florists' Advertising Club was held at the Be- pnblican House, February 16. A de- lightful dinner was served and an in- teresting evening spent by those present. Owing to the extreme weather con- ditions, it was impossible for many to attend and a quorum was not obtained, preventing the election of officers. The meeting voted a resolution to conti
. Florists' review [microform]. Floriculture. 128 The Florists^ Review Fbbbdaby 19, 1920 people from visiting the stores, how- ever, as purchases made in person seem to have exceeded the phone orders. Advertising Club Meets. The annual meeting of the Florists' Advertising Club was held at the Be- pnblican House, February 16. A de- lightful dinner was served and an in- teresting evening spent by those present. Owing to the extreme weather con- ditions, it was impossible for many to attend and a quorum was not obtained, preventing the election of officers. The meeting voted a resolution to continue with the present officers and board of directors. President Hnnkel called the meeting to order. The treasurer's report showed that through the perfected Fox system, the collections reached $12,000 for the fiscal year, ended January 31. The secretary's report was interest- ing, bringing out the point that the overhead expenses of the entire adver- tising activities for the year were but eight per cent of the money spent. This eight per cent included cuts, drawings, stamps, office supplies, etc. The meeting was addressed by A. M. Candee, advertising manager of the National Enameling & Stamping Co. His talk was plain, bringing out the modus operandi of advertising in a manner that showed that he understands his subject well. A movement was started toward forming a retail florists' association, to further the particular needs of the re- tailers. Suggestions were offered on changing the name of the club and were carried over to the next meeting. It was also the voice of those assembled that two meetings should be held each year, with fixed dates so arranged that it would eliminate, so far as possible, the lack of attendance which adverse circum- stances are liable to cause. Various Notes. Mrs. M. O, Seeman, of Anderton & Sceman, who has been quite ill since early in December, has not yet regained health. Mrs. Anderton is also ill, suf- fering from a nervous breakdown. Ca
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912