. Florists' review [microform]. Floriculture. 14 The Florists^ Review OCTOBKK 1, IDH usually take a full week for type-setting, printing, binding and mailing, The Review does the work in forty-eight hours. With everything turned in at 5 p. m. Tuesday, the paper is printed Wednesday, running all night, bound and mailed Thurstlay. But everybody knows you can't grow a long-stemmed, fancy rose in the time it takes to grow a short one. Of course the new magazine style of trade paper is slower to produce than the old pamphlet style. The big cover- ing machiuej though it completes a copy every three
. Florists' review [microform]. Floriculture. 14 The Florists^ Review OCTOBKK 1, IDH usually take a full week for type-setting, printing, binding and mailing, The Review does the work in forty-eight hours. With everything turned in at 5 p. m. Tuesday, the paper is printed Wednesday, running all night, bound and mailed Thurstlay. But everybody knows you can't grow a long-stemmed, fancy rose in the time it takes to grow a short one. Of course the new magazine style of trade paper is slower to produce than the old pamphlet style. The big cover- ing machiuej though it completes a copy every three and one-half seconds, must run twelve uninterrupted hours on each edition. The Review does not wish to advance its publication hour because of the change in style. But it is essential, with so large an edition to be printed and posted to catch trains, that printing begin early on Wednesday. It can't so begin if all the ads come in at the elev- enth hour. Type-setting takes time, lots of it. Advertisers will confer a favor on the publishers, and assist themselves to prompt service, if they send in copy as early as possible—not always at the last minute. A CHANGE IN FASHIONS. It is suggested that in Great Britain and France this year, those showy Keiserskroon and Prince of Austi > be less popular than usual, bi. Belle Alliance (syn. Waterloo), new significance, will be a favori. regards lilies of the valley, Beu riety, it is not likely now to ported into England, though tli' tarded" kind might appeal to thd believe in omens. A new interc attach to the hyacinth known as of the Belgians, but above all hyacinths the rose-red Victory a Paix de 1'Europe, with pure whitt will be grown by all patriots wl afford to help to "keep trade noi as the British slogan runs. tulip8_ ?*) wili that ith a •?• As 'Q va- 3 im- "re- ?' who ' will King other d the bells, > can inal," RETAIL STORE MANAGEMENT WHAT THE LEADERS IN THE TRADE ARE DOING HOW ABOUT THE PUBLIC? &qu
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
