Hardware merchandising January-March 1919 . merchandise at a much lowerfigure than the same goods could bepurchased in Canada. Did Not Sunport It The advertising rate was increasedfrom 25 cents per inch to 50 cents, and this advance, although they themselvesunanimously admit that a much largercirculation, a much better paper, and in-creased operating expenses, and thepurchase of new equipment justifiedsuch action, the merchants, in the ma-jority of cases did not use the space theyhad contracted for, and the paper lostmoney, with the result that its columnswill now be open to competitive Detroi
Hardware merchandising January-March 1919 . merchandise at a much lowerfigure than the same goods could bepurchased in Canada. Did Not Sunport It The advertising rate was increasedfrom 25 cents per inch to 50 cents, and this advance, although they themselvesunanimously admit that a much largercirculation, a much better paper, and in-creased operating expenses, and thepurchase of new equipment justifiedsuch action, the merchants, in the ma-jority of cases did not use the space theyhad contracted for, and the paper lostmoney, with the result that its columnswill now be open to competitive Detroitadvertising. Discussing the situation, Clarence , president of the association, de-clared: Oontlemen. the1*1 is little use discuss-ing the matter. Mr. Herman has de-finitely made up his mind. Frankly, wehave had our opportunity, we lost it andnow we must pay the penalty. has lost money here and wecould not in fairness ask him to delayhis decision and give us another chanceas every day lost means considerablemoney to Starrett Book in Its Fourth Edition The fourth edition of The StarrettBook for Machinists Apprentices, pub-lished by the L. S. Starrett Co., of Athol,Mass., has just been issued. The book,now in its thirty-fifth thousand, is awell illustrated volume of 176 pages,bound in red Athol leather and designedto answer in an authoritative mannerquestions as to how to do the every daywork of the average machine shop. Thedifferent classes of work are taken upseparately, the most common errorspointed out and the correct practice in-dicated. Much attention is given to proper-use and care of tools, reading of micro-meters and verniers, bench work, lathesand lathe tools, grinding, belts, gears,etc. The book is essentially for appren-tices rather than the expert machinistthough the latter will find much of in-terest and value, and is intended to pro-vide the answers to the many questionsusually asked of the foreman or super-intendent. Distribution is being m
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