. Florists' review [microform]. Floriculture. Standing Wreath Made by Spokane Florist Co. for Big Orders* bellatus, white; A. Fardel, rose; A. White Queen, white; A, Perry's Pink, pink. The delphiniums, or larkspurs, also give a good second crop of flowers during the last part of August and last until October. They come in various shades of blue. Buddleia magnifica, a shrub, but cut back to the ground an- nually, would prove valuable; also, Boltonia asteroides, white, and B. latisquama, pink. C. a>CN LCTTER^y^ READERS THE DEPABTMENT STOBE. In The Eeview for September 14 there appeared a


. Florists' review [microform]. Floriculture. Standing Wreath Made by Spokane Florist Co. for Big Orders* bellatus, white; A. Fardel, rose; A. White Queen, white; A, Perry's Pink, pink. The delphiniums, or larkspurs, also give a good second crop of flowers during the last part of August and last until October. They come in various shades of blue. Buddleia magnifica, a shrub, but cut back to the ground an- nually, would prove valuable; also, Boltonia asteroides, white, and B. latisquama, pink. C. a>CN LCTTER^y^ READERS THE DEPABTMENT STOBE. In The Eeview for September 14 there appeared a paper, "Department Stores vs. Retail Flower Shops," read by A. Zech before the Chicago Florists' Club. At the end of this article Mr. Zech asked for some retailer or grower to speak or write on the same subject. I believe this subject should have a country-wide consideration. The de- partment stores are taking advantage of our business and are the worst of our competitors. Mr. Zech blames mostly the retailers for this, saying that the retailers are not buying enough to consume the stock of the growers and wholesalers; he states that the retailers are not able to dispose of the stock which loads the wholesale markets. If the grower of plants would look around in the florists' trade he would find a retailer to whom he could dis- pose of his stock and he would not need to dispose of same at a sacrifice price to the department stores. The growers sell their plants at reduced prices to department stores, but will not cut their prices to a retail florist who is looking for stock. If the wholesalers would offer the cut flowers to the retailers at a price which would protect them in case of loss, then they would not need to look to the department stores for a buyer. Mr. Zech suggests two different plans for the retailers to dispose of an over- supply. One of his plans is as follows: The retailer should have handbills printed to be distributed from house to house, announcing


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912