. The Koester school book of drapes; a complete text book and course of instruction in merchandise draping. siness world today. It treats of every subject inthe realm of modern busi-ness, covering this wide rangein every phase. Every articleis by an expert. A real business man—innearly every case the acknowledged au-thority on the suljject—has given to Mod-ern Merchandising the cream of ideasgain d by long practical experience in thatbranch of business or industry with whichhe is most familiar. The salaries earnedby the 300 experts who have prepared thiswork, aggregate $4,000,000 annually. All
. The Koester school book of drapes; a complete text book and course of instruction in merchandise draping. siness world today. It treats of every subject inthe realm of modern busi-ness, covering this wide rangein every phase. Every articleis by an expert. A real business man—innearly every case the acknowledged au-thority on the suljject—has given to Mod-ern Merchandising the cream of ideasgain d by long practical experience in thatbranch of business or industry with whichhe is most familiar. The salaries earnedby the 300 experts who have prepared thiswork, aggregate $4,000,000 annually. Allof the ieh salaried experts have con-tributed freely from their store of practi-cal knowledge for the b nefit of their fel-low business men. Classified carefully, the knowledge is in-stantly accessible f r the merchant. All professions have long had their textand reference books: The lawyer has had his law library. Tn; physician his medical library. The electrician his library. The civil engineer 1 is lil)rarv, and nowfor the first time, the merchant, in thebroadest meaning of that designation, has. This illustrates clearly how large the volumesare. The book is opened up in the chapter tliatdeals with the shipping of merchandise andshows one of the forms used as a bill of lading. in Modern Merchandising, his library ; com-plete; authoritative; instructive and ab-solutely indispensable to merchants, clerks,buyers, s-lesmcn, advertising men, creditmer, and window drtssers. It is the lastword of those who know, of those whohave by practice gained the knowledge andexperience and who have made the recog-nition of their success compelling. The men who have made a great suc-cess of their own lines, tell in ModernMerchandising how they did it. This isthe only set of merchants text books everpublished. C)ne idea gained from Modern Merchan-dising by any merchant in America, is wellworth the price of it. It is composed of tliousands of ideasfrom men whose earnings aggregate an-nually
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Keywords: ., bookcentury1900, bookdecade1910, bookidkoesterschoo, bookyear1913
