. The American florist : a weekly journal for the trade. Floriculture; Florists. 54 The American Florist. [an. 2g, we may call the commercial side of our affairs. It is the most economical method for co-operation of growers in serving the retailer, and the more effi- cient the service is made, the better the public may be served, and the fact that the public is our mainstay should never be lost sight of. Of course the public and grower do not come in per- sonal contact. The public has become more critical and exacting, requiring greater skill and efficiency on the part of the grower. This has
. The American florist : a weekly journal for the trade. Floriculture; Florists. 54 The American Florist. [an. 2g, we may call the commercial side of our affairs. It is the most economical method for co-operation of growers in serving the retailer, and the more effi- cient the service is made, the better the public may be served, and the fact that the public is our mainstay should never be lost sight of. Of course the public and grower do not come in per- sonal contact. The public has become more critical and exacting, requiring greater skill and efficiency on the part of the grower. This has caused a di- vision of labor whereby the grower can watch his plants more closely, en- trusting the marketings to an agent. The grower's skill is more quickly ap- preciated today than ever before, and his indifference to public requirements likewise rebuked, as evidenced by his financial returns. The grower who puts in 23 good flowers and two in- ferior for a bunch has his number spotted for a boycott by the retail florist. The few who never put in an inferior flower are best known, and their stock is continually asked for in preference to others. It would be quite an education for some growers to read the letters referring to their number. "Don't send me any more No.—'s carnations, I never make good on ; "Give me No.—'s roses it possible or No.—'s as second ; "Can you promise me 500 No.—'s vio- lets for next Monday? No others will ; In this way retailers who can pay the price for good service get to know the growers by number and the com- mission man is obliged to give the stock asked for while it holds out. These differences may be occasioned by quality; there is another factor which will be easiest explained by the following apology written on an in- voice. "This is not your favorite grower, but one who was accommodat- ing enough to make a special trip in town for you; otherwise we could not have filled order on
Size: 1844px × 1356px
Photo credit: © Library Book Collection / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea
