. Hardware merchandising August-October 1912. must mind your Ps and Qs. up too many business men. quality too low, and won- when the crash comes. PAINT 00%PURE ance. Its quality andmake your business today for the proofbusiness the same way. THE MARTIN-SENOUR CO., Limited MONTREAL Pioneers of Pure PaintsCHICAGO WINNIPEG LINCOLN IT MAT SEEM STRANGE But it is none the less true, that no dealer ever gives up hand-ling DOUGALL VARNISH. It does not take long to prove that Dougall Varnish willplease your customers and bring increased business to yourstore. This is because it is scientific
. Hardware merchandising August-October 1912. must mind your Ps and Qs. up too many business men. quality too low, and won- when the crash comes. PAINT 00%PURE ance. Its quality andmake your business today for the proofbusiness the same way. THE MARTIN-SENOUR CO., Limited MONTREAL Pioneers of Pure PaintsCHICAGO WINNIPEG LINCOLN IT MAT SEEM STRANGE But it is none the less true, that no dealer ever gives up hand-ling DOUGALL VARNISH. It does not take long to prove that Dougall Varnish willplease your customers and bring increased business to yourstore. This is because it is scientifically made from purematerials and properly aged. Another reason is that it is THE VARNISH THAT LASTS LONGEST The Dougall Varnish Company, Limited 305 Manufacturers Street, Montreal, Canada J. S. N. DOUGALL, President. Associated with MURPHY VARNISH CO., HARDWARE AND METAL The name YALE helps make the sale <yalT). This book will tell youabout many ways to in-crease sales, and if youhavent a copy, ask us tosend it to you. It is free. F)ROBABLYno other man-ufacturing com-pany in the worldgives its dealers somuch direct sales-building help asdo the makers ofYale Products: Yale Locks and LatchesYale PadlocksYale Door ChecksYale Builders Hardware Fi*»of • Through our extensive advertising in the* ** «!•• national magazines, we awaken a realpublic interest in the Yale Products you sell. Q? — _ rxY% -J # We give you newspaper advertise-UvLUIlU • ments, all set up and ready to print,for you to use in your local papers, telling your ownimmediate buying public that your store is the placefor them to find the Yale Products which they haveseen advertised in the magazines. TPl-*„ J# We give you carefully designed and * 1111 vl • attractive window-displays—displaysthat are proven sales-makers. P ?L # We give you booklets and leaflets * wULI 111* for distribution on your countersormailing
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