. Better fruit. Fruit-culture. RESILT"=MAIL ORDER Label Users Increase Sales And Cut Down Expenses SEND FOR SAMPLES We Have Labels For Everything Dnitea uttio & Printing Cos. Vredenburg BIdg. ROCHESTER, N. Y. National Retail Crocers" Association and state and local organizations, there should gradually develop a better mutual understanding of the questions of the producer, the jobber, the retailer and the consumer, and a more effective co-operation in solving their common problems. The American consumer holds the key that unlocks each of these problems. It is our purpose to defin
. Better fruit. Fruit-culture. RESILT"=MAIL ORDER Label Users Increase Sales And Cut Down Expenses SEND FOR SAMPLES We Have Labels For Everything Dnitea uttio & Printing Cos. Vredenburg BIdg. ROCHESTER, N. Y. National Retail Crocers" Association and state and local organizations, there should gradually develop a better mutual understanding of the questions of the producer, the jobber, the retailer and the consumer, and a more effective co-operation in solving their common problems. The American consumer holds the key that unlocks each of these problems. It is our purpose to define the citrus problem as clearly as we see it and to co-operate with the jobber and retailer in the development of the most eflicient merchandising methods in giving the widest possible distribution to oranges and lemons in response to an increasing consumer demand. Developing the By-Products Industry By Paul H. Weyrauch, Walla Walla, Washington THE development of the by-products industry in this great Northwest is still in its infancy, and yearly enormous quantities of various fruits and vege- tables are going to waste. How to pre- vent, or take care of this waste, is the question of the hour, and the problem is one that is deserving of the greatest consideration by all those interested in the future of the Northwest. The con- version of this waste or raw material into any one of the finished by-pro- ducts, such as canned fruits, vegetables, dried fruits, jams, jellies, preserves or syrups, requires considerable technical knowledge and a great deal of practical experience. There are in the North- west few men who possess the tech- nical knowledge required, and who have also had the practical experience which is indispensable. This is one of the reasons why so many of our can- ning and other by-products plants have failed to make good. Another and even more important reason for these fail- ures is the lack of cooperation. Owing to the lack of cooperation there has lieen in many
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