. The American florist : a weekly journal for the trade. Floriculture; Florists. igi6. The American Florist. 373 the out-burst of plant life for Easter; everyone looks forward to Easter as a renewal, to everything that is pleas- ant, the summer; truly the resurrec- tion. The public little realize the trouble the grower has had in produc- ing: stock to this stage. In all proba- bility the grower has figured a whole year on this one feature—to finish his stock ready for this Easter. Easter being a varied holiday as to time, it very seldom comes to please all growers. It is either too late or ear


. The American florist : a weekly journal for the trade. Floriculture; Florists. igi6. The American Florist. 373 the out-burst of plant life for Easter; everyone looks forward to Easter as a renewal, to everything that is pleas- ant, the summer; truly the resurrec- tion. The public little realize the trouble the grower has had in produc- ing: stock to this stage. In all proba- bility the grower has figured a whole year on this one feature—to finish his stock ready for this Easter. Easter being a varied holiday as to time, it very seldom comes to please all growers. It is either too late or early. For instance, this year. Easter comes just at the time when everybody is getting ready for the spring trade, as all who are interested in a catalogue trade know. It has been a serious proposition. You were unable to dis- pose of your Easter stock, and make room for stock to follow. It has been one continual cramp, unless a lot of foresight has been utilized. Kroeschell's Flower Sbow Medals. In the accomiianying illustration are shown two gold medals donated by Kroeschell Bros. Co., Chicago, and which will be awarded at the Fourth National Flower Show. Philadelphia, March 25-ApriI 2. The medals, one do- nated to the American Rose Society and the other to the American Carna- tion Society, are of yellow, red and green 14 carat gold, weigh 14 and 12 pennyweight respectively, and are val- ued at .$50 each. They are so ar- ranged that they may be worn as a watch charm if desired. The carna- tion medal will be awarded for the 12 largest single carnation blooms, any color or variety. The awarding of the rose medal has been left to President Pennock of the American Rose So- ciety. Toledo, O.—Harry Heinl is contem- plating improvements and additions to his range. S.\N Francisco, Calif.—Stelling Bros. have opened a flower shop at ;i Twenty-second street. Elyria, O.—A new flower shop has been opened here under the manage- ment of F. Gunton. Richmond Hill, N. Y.—A


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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea