. Canadian grocer January-March 1918. thy of the considerationof every business man because investi-gations that we have made show thatnumerous business houses are turningonly a small percentage of their stockand a larere percentage is standing still,and at the end of the year there comesthe ouestion, Where have my profitsgone? We find, usually, that the answer isthat a small portion of that capital hasbeen productive, and a large portion hasnot. Know Your Disadvantages That YouMay Meet ThemAnother question that is of import-ance, stated Mr. Irwin, is the nues-tion, what of the location of my
. Canadian grocer January-March 1918. thy of the considerationof every business man because investi-gations that we have made show thatnumerous business houses are turningonly a small percentage of their stockand a larere percentage is standing still,and at the end of the year there comesthe ouestion, Where have my profitsgone? We find, usually, that the answer isthat a small portion of that capital hasbeen productive, and a large portion hasnot. Know Your Disadvantages That YouMay Meet ThemAnother question that is of import-ance, stated Mr. Irwin, is the nues-tion, what of the location of my busi-ness? Is it convenient to the public?Is it on the beaten path, or is it out ofthe way? I remember on one occasion makin »that suggestion to a body of men. Atthe close, one gentleman said, My dearsir, that question sounded foolish to have built a brick building and I re-alize that it is not on the main , it is decidedly foolish for you tosuggest to me, a business man, that Imove my building over to the GEORGE PRYOR IRWIN Lecturer on Retail Selling and Store Management. University of Wisconsin, one of the prominent speakers at the business congress being held by the University of Manitoba. Judging Conditions on a Basis of Loca-tion I said, Yes, I agree with you that itwould be foolish for me to suggest that,and I have not suggested it yet, but I have suggested that you, knowing condi-tions in your community, analyze thatproposition from the viewpoint of thetrade that you expect to get. Is it easyfor those people to come to your store?Not that you will have to move yourstore, but rather, if vou realize, knowingthese conditions, that your store is ata disadvantage; that it is hard forpeople to get there; or that the walksare not so good, then what are you go-ing to do? You are not going to say,That is too bad, and let it eo at will go after it this way: you willsay, Well, I am at a disadvantage,therefore, I must do something to over-come t
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