Hardware merchandising September-December 1919 . for the mer-chants by the newspaper and otheradvertising whereby the women areconstantly reminded of the advan-tages of O-Cedar Polish and theO-Cedar Polish Mop. Effort inevitably finds its reward—and the merchant, who features anddisplays O-Cedar prominently, isbound to sell more O-Cedar than the man who expects the customer to askfor it. The goods are asked for; butsales can be greatly increased by sug-gestion. To properly market O-Cedar Pro-ducts, we need both Retailer andWholesaler. Without either, our pro-ducts could not have attained the w


Hardware merchandising September-December 1919 . for the mer-chants by the newspaper and otheradvertising whereby the women areconstantly reminded of the advan-tages of O-Cedar Polish and theO-Cedar Polish Mop. Effort inevitably finds its reward—and the merchant, who features anddisplays O-Cedar prominently, isbound to sell more O-Cedar than the man who expects the customer to askfor it. The goods are asked for; butsales can be greatly increased by sug-gestion. To properly market O-Cedar Pro-ducts, we need both Retailer andWholesaler. Without either, our pro-ducts could not have attained the widedistribution and sale they now enjoy. Thanks to the co-operation ofwholesaler and retailer, we are ableto keep our factory going at fullspeed and to employ a steadily in-creasing number of Canadian workpeople. O-Cedar Products represent thebest in workmanship, materials, qual-ity, value and satisfaction. So weknow you will continue to get manyrepeat orders for O-Cedar Products. CHANNELL CHEMICAL COMPANY, LIMITED 369 SORAUREN AVENUETORONTO. HARDWARE AND MIBTAL, October 4, lftU9. Volume XXXI., No. 4ft. Published every Saturday at Toronto. Yearly subscription price, $ Enteredas second-class matter July 1st, 1912, at the Post Office at Buffalo, under Act of March 3rd, 187$. Entered as second-class matter at the Post OfficeDepartment, Ottawa. October 4, 1919 HARDWARE AND METAL—Advertising Section


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