New York, United States. 22nd Sep, 2015. Alessandra Orofino co-founder of the Brazil-based Meu Rio, speaks at the press event. In conjunction with the Sustainable Development Goals initiative to be taken up by the United Nations General Assembly, officials from UN Development Programme (UNDP) joined with filmmaker Richard Curtis, Wikipedia founder Jimmy Wales and others to address explain the fundamentals of the initiative and how it is being enacted. © Albin Lohr-Jones/Pacific Press/Alamy Live News

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