. The American florist : a weekly journal for the trade. Floriculture; Florists. PARTIAL VIEW OF G. C. C. SCHRADER'S RANGE, ELMHURST, N. Y. missionary Avork must be carried on in the future as in ilie past by the retailer and even with more energy than former- ly, for the grower, broadly speaking, is not known to the public or its quota of flower bujers, except the growers of Chi- cago and vicinity, who seem to be as successful in exploiting their work through the daily press as they are in cariying it on under their immense areas of glass. The retailer has an established identity. He is in th


. The American florist : a weekly journal for the trade. Floriculture; Florists. PARTIAL VIEW OF G. C. C. SCHRADER'S RANGE, ELMHURST, N. Y. missionary Avork must be carried on in the future as in ilie past by the retailer and even with more energy than former- ly, for the grower, broadly speaking, is not known to the public or its quota of flower bujers, except the growers of Chi- cago and vicinity, who seem to be as successful in exploiting their work through the daily press as they are in cariying it on under their immense areas of glass. The retailer has an established identity. He is in the eyes of the peo- ple, and to them is a real fountain of floricultural knowledge. A WORD ABOUT AMERICAN BEAUTY. Society has, as a result of a combina- tion of circumstances, aided by the flor- ists themselves, forced the American Beauty to a position of prominence that seems at times to discourage the hybrid- izer in his endeavor to produce a suc- cessful rival to that famous variety, but, alas, every retailer knows that variety at times is anything but a real beauty, but haying been wisely christened, its celebrated name often saves it from the condemnation it too frequently deserves. Originators need not fear for a place in this country for their meritorious pro- ductions, even if they fall far short of the size of the popular American Beau- ty. Size alone does not always commend a rose—length and strength of stem, with nice foliage supporting, a flower beauti- fully distinct in color and form, will never suffer materially in comparison with its companion of larger size, coarse texture and varying shades of unat- tractive colors. We shall say nothing of "bull heads" that in a measure serves to disfigure the whole rose family. Personally, I should prefer to see half of the glass at present devoted to Amer- ican Beauty given tq a few of our lead- ing sorts and a further extension of our present list of forcing varieties to in- clude those particularly reliable for


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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea