. Florists' review [microform]. Floriculture. 24 The Florists' Review N()Vi:Miu:it 14, \\n'2. ROCHESTER. The l\()(hcsti'r llowcr sliow, wliiih was (icscrilitMi ill hist \V(>('k 's issue of Tlic ]{('\ it'w ami which has Just closed, was niadc iiotalilc hy the fact that it can almost lit" called a imiMici|ial (lower sliow. The idea that it was lieiny coii- iiiicte(| liv a comiiier(dal association was tee, is also a iiews[iajier man, and it was throuwspa|iers, the business houses jjave jireat assistance. This was all done with the (iistributiou of not more than 1,200 com])limentary ticket
. Florists' review [microform]. Floriculture. 24 The Florists' Review N()Vi:Miu:it 14, \\n'2. ROCHESTER. The l\()(hcsti'r llowcr sliow, wliiih was (icscrilitMi ill hist \V(>('k 's issue of Tlic ]{('\ it'w ami which has Just closed, was niadc iiotalilc hy the fact that it can almost lit" called a imiMici|ial (lower sliow. The idea that it was lieiny coii- iiiicte(| liv a comiiier(dal association was tee, is also a iiews[iajier man, and it was throuwspa|iers, the business houses jjave jireat assistance. This was all done with the (iistributiou of not more than 1,200 com])limentary tickets. The hall is centrally located and is a ]dace where. A View of the Rochester Flower Show. studiously kept in the liack;^rouiid. Tliere was no coiiiiiet ition for pri/cs and all schemes of the exhibitors to adver- tise thems(d\('s were rij^orously riib'd out. Tlie\ Were allowed only to put their name nn their exhibits on incoii- s|dcuoiis. uniform cards. They were also forced to liavc their exhibits harmoni/e with Ihe general scheme of decoration. .\ ci\ic atmosphere was f^iveii by the fact that K'oihester is wiibdy known as the blower ('ity, and this allowecl the <'liamber of (?ommerce to yi\e a j^icat deal of help. The method of handlinji the b'o( liester shiiw ililfered in tlirei' iui|)ortant |ioiiits from tli:it pursuecl. The lirst was tlu' senii-cixic (duirai'ter. The sei- ond was the character ami extent i' t}ie advert isiiii:, which was made pos sible by a show of this iharar,\ thill}; practicable was ilone to j;i\'e the show as iiiiudi of a ci\ ic atmos- phere as possible. In the carrvin;; out (d' this idea, tlie newspapers ami the 'haniiier (d (?ommerce did much. Tlie newsjiapers always referred to the slutw as the Ko(hester show, as if it were a municipal alfair. The |iark board, be- sides beiny ;i larL;e exhibitor, furnished the park band for the opening day. Tlie city also furnishester public is in the habit of jioinji' to see a j^ooil rha|is the most
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Keywords: ., bookcontributoruniver, bookleafnumber48, booksubjectfloriculture
