Canadian grocer July-September 1919 . per cup. But each purchaser was given a couponwhich on presentation to her grocer entitlesher to have 5c deducted from the price of apackage of Red Rose Tea. Grocers returnthese coupons to the T. H. Estabrooks Companyand are allowed the full 5 cents for eachcoupon. These thousands of coupons will be takento grocery stores by those who enjoyed the de-lightful flavor and rich strength of Red RoseTea at the Fair, and who have decided to useit regularly. You should recommend the Blue Label pack-age, as this was the grade used at their booth. The grocers who wi
Canadian grocer July-September 1919 . per cup. But each purchaser was given a couponwhich on presentation to her grocer entitlesher to have 5c deducted from the price of apackage of Red Rose Tea. Grocers returnthese coupons to the T. H. Estabrooks Companyand are allowed the full 5 cents for eachcoupon. These thousands of coupons will be takento grocery stores by those who enjoyed the de-lightful flavor and rich strength of Red RoseTea at the Fair, and who have decided to useit regularly. You should recommend the Blue Label pack-age, as this was the grade used at their booth. The grocers who will benefit the most fromRed Rose Tea exhibit are those who displayRed Rose prominently in their stores and letpeople know they are redeeming these coupons. The splendid, attractive Red Rose Tea ex-hibit and the coupon idea are but two examplesthat show the willingness of the T. H. Esta-brooks Company to assist grocers in every pos-sible way to increase the already great demandfor Red Rose Tea. 42 CANADIAN GROCER .1 dvertising Section. The William Davies Company exhibit in the Manufacturers Building was as usual one of its show places, and effec-tively showed how the grocer might feature the Davies line in his own windows. WILLIAM DAVIES CO., LTD., IN MANUFACTURERS BUILDING IN the fine array of exhibits inthe Manufacturers Buildingat the Canadian NationalExhibition, the William DaviesCompany was well the exception of fresh meatsand perishable goods, practicallyall the well-known Davies lineswere featured in a model storeconsisting of two windows or dis-play cases. In these windowswere arranged, in a way thatcould not fail to attract the eye of the visitor, a complete assort-ment of Davies packed meats,pork and beans, wrapped hams,breakfast bacon, Peerlessshortening and Peerless pick-les, large fancy bottles of the lat-ter giving a very pleasing fea-ture to the decorative entire display was verytastefully arranged, and many amerchant made a mental note
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