Canadian printer & publisher . T THE recent meeting of the Midland CountiesPress Association, E. G. McKeeley, city editor of thePeterboro Examiner, discussed the Evils of Propa-ganda. Mr. McKeeley said:—In addressing the Midland Counties Press Association on thesubject of the evils of Propaganda I may be a little out ofplace. It may be the members of this association are not vic-timized to the same extent as medium-sized dailies of from threeto ten thousand circulation. However, I doubt if there is apaper in the country, weekly or daily, that can claim completefreedom from the free publicity p
Canadian printer & publisher . T THE recent meeting of the Midland CountiesPress Association, E. G. McKeeley, city editor of thePeterboro Examiner, discussed the Evils of Propa-ganda. Mr. McKeeley said:—In addressing the Midland Counties Press Association on thesubject of the evils of Propaganda I may be a little out ofplace. It may be the members of this association are not vic-timized to the same extent as medium-sized dailies of from threeto ten thousand circulation. However, I doubt if there is apaper in the country, weekly or daily, that can claim completefreedom from the free publicity pest. The late war producedmany evils and one of them has been imposed on the publishersof this country in the form of publicity agents whose duty is tosteal space from the newspapers. We have always boastedabout a free press but not until the present era of free spacelizards have we fully realized how free the press is. Press agents. in their campaign of propaganda consume white paper, laborand rob publishers of a just revenue for advertising. Thegreatest space wasters in free publicity matter are the govern-ment, amusement enterprises, automobile manufacturers,charities and numerous others. Religious publicity agentsappear to work on the theory that because their cause is re-ligious the newspapers of this country must piously print theirstuff regardless of its lack of news value. The automobileinterests like the theatrical promoters by some strange processof reasoning establish the precedent that paid advertising com-mands an equal amount of free advertising. Publishers of newspapers in some of the smaller towns andcities have been slow to realize that space is a commercial pro-duct and that the subscription paid by the subscriber is a re-taining fee to print the news and not to advertise somebodyelses product disguised as news. As an example of this we havethe piffle sent out under the auspices of the Ontario De
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Keywords: ., bookcentury1900, bookdecade1920, booksubjectprinting, bookyear192
