Moving Picture Age (1920) . In the Maj- number of System, the Magazineof Business, Alfred Pittman writes of themoving pictures as a new business tool, andfinds that it has many profitable uses, basing hisconclusion on the experience of eighteen housesin widely varying lines. Mr. Pittman says thatincreasing numbers of managers are askingthemselves what the moving picture can do forthem and what they have done for other busi-nesses. Like scientific management, he con-tinues, industrial democracy and other busi-ness ideas that have become familiar in recentyears, they suggest unlimited and easy o
Moving Picture Age (1920) . In the Maj- number of System, the Magazineof Business, Alfred Pittman writes of themoving pictures as a new business tool, andfinds that it has many profitable uses, basing hisconclusion on the experience of eighteen housesin widely varying lines. Mr. Pittman says thatincreasing numbers of managers are askingthemselves what the moving picture can do forthem and what they have done for other busi-nesses. Like scientific management, he con-tinues, industrial democracy and other busi-ness ideas that have become familiar in recentyears, they suggest unlimited and easy oppor-tunities ; and hasty people may seize upon theform of them and miss the substance has been happening already. There arefilms, made at large cost, which nobod}^ can be induced to look have been prepared without any understanding whatsoeverof what people want to see in films. There are others which peo-ple would be very glad to look at if they had a chance, but whichare going to waste because thei
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Keywords: ., bookcentury1900, bookdecade1920, booksubjectmotionp, bookyear1920
