. The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction . tenham Bold and Bodoni BODONI Six Point Eight Point The telephonic reception and filing of mes | The tclephonic reception and fi |sages locally oflfers many advanUges over a j.^ ^^ mCSSagCS locally oflfcrs mphysical handling by messenger, but these ° i . i advanuges will not be fuUv realized unless ^ny advantages over a physical IN ANY GIVEN ESTABLISHMENT THE HANDLING BY MESSENGER, Ten Point The telephonic reception and fili


. The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction . tenham Bold and Bodoni BODONI Six Point Eight Point The telephonic reception and filing of mes | The tclephonic reception and fi |sages locally oflfers many advanUges over a j.^ ^^ mCSSagCS locally oflfcrs mphysical handling by messenger, but these ° i . i advanuges will not be fuUv realized unless ^ny advantages over a physical IN ANY GIVEN ESTABLISHMENT THE HANDLING BY MESSENGER, Ten Point The telephonic reception and filing of messages locally |offers many advantages over a physical handling by mesSENGER, BUT THESE ADVANTAGES WILL NOT BE Twelve Point The telephonic reception and filing of messages |LOCALLY OFFERS MANY ADVANTAGES OV Fourteen Point The telephonic reception and filing of mess |AGES LOCALLY OFFERS MANY ADVAN Eighteen Point The telephonic reception and filing |OF MESSAGES LOCALLY OFFE Twenty-Four Point The telephonic reception a |ND FILING OF MESSAGE Thirty Point The telephoNIC REC | Thirty-Six Point The telephONIC R What cocoa for children—whove tired of plain milk?. Surely not an unknownpaper bag or cheapenedcanned cocoa—which may beway below par in nutritivebutter fats. Such cocoas —robbed of their nutritive ele-ments—are common on themarket. Surely not a cocoawhich is too rich for childrento digest — though grown-upsmay like it. Rather a balancedcocoa like Lowneys in whicha Good Housekeeping analysisfound ^^ nutritive butlerfats—a percentage proved to be neither too rich nor too leanfor children. Each nourishing cup ofLowneys Cocoa you serve ismadewith milk,so yourchildrenget their milk after all, madetempting by the deliciousLowney true-cocoa flavor. We need hardly add thatLowneys Cocoa meets theGovernment standard. and the Westfieldstandards of purity in foods.


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