Architect and engineer . AN AISLE BORDERING A STAIRWAY IS CON-VERTED INTO AN ACTIVE SELLING SPACE. general requirements and conditions with-out hindering their functions. Glass—clear, frosted, colored, cut andetched—is being used in ever increasingamounts in store fixtures. Their de-signers should also be reminded of the im-portance of mirrors. They should be amplein size and number, correctly placed andwell lighted. Before their installation, mir-rors should be examined for their reflect-ing qualities. Vertical transportation in a store is im-portant because of the number of custom-ers using
Architect and engineer . AN AISLE BORDERING A STAIRWAY IS CON-VERTED INTO AN ACTIVE SELLING SPACE. general requirements and conditions with-out hindering their functions. Glass—clear, frosted, colored, cut andetched—is being used in ever increasingamounts in store fixtures. Their de-signers should also be reminded of the im-portance of mirrors. They should be amplein size and number, correctly placed andwell lighted. Before their installation, mir-rors should be examined for their reflect-ing qualities. Vertical transportation in a store is im-portant because of the number of custom-ers using it, because it helps to increasethe selling value of the upper floors, andbecause strict safety precautions must betaken with it. By its proper placing andoperation, the customer can be more con-veniently moved about and more tactfullypicked up and delivered with regard tosuggestive selling and merchandise on dis-play. The Elevator Problem Stairways, in their number, constructionand location, must satisfy underwriter
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