. Florists' review [microform]. Floriculture. 26 The Florists^ Review Fbbrdaby 24. n Eatebllsbed. 1897, by a. L. ORANT. PabllBhed every Thursday by Thb Florists' Publishing C!o„ 630-660 Caxton Building, 606South Dearborn St., OhlcaffO. Wabash 8196. Registered cable addreao, Florview, Chicago. Entered as second class matter i Dec. 3,1891, at the post-ofBce at Obl- cago, IIU. under the Act of March 3,1879. Subscription price, a year. To Canada, $; to Europe, $ Advertising rates quoted upon request. Only strictly trade ad- vertising accepted. NOTICE. It iB*impoaBible


. Florists' review [microform]. Floriculture. 26 The Florists^ Review Fbbrdaby 24. n Eatebllsbed. 1897, by a. L. ORANT. PabllBhed every Thursday by Thb Florists' Publishing C!o„ 630-660 Caxton Building, 606South Dearborn St., OhlcaffO. Wabash 8196. Registered cable addreao, Florview, Chicago. Entered as second class matter i Dec. 3,1891, at the post-ofBce at Obl- cago, IIU. under the Act of March 3,1879. Subscription price, a year. To Canada, $; to Europe, $ Advertising rates quoted upon request. Only strictly trade ad- vertising accepted. NOTICE. It iB*impoaBible to g^uarantee the insertion, discontinuance or alteration of any adTertisement unless instructions are received BY 6 P. M. TUESDAY. SOCIETY OF AHEBICAN FLORISTS. Incorporated by Act of Congress, March -4. 1901. Offlcers for 1916: President, Daniel MacRorie, Ban Francisco; vice-president, R. C. Kerr. Hous- ton, Tex.; secretary, John Toung, 63 W. 28th St., New York City; treasurer, W. F. Hasting, BufTalo. Thirty-second annual convention, Houston, Texas, August 16 to 18, 1916. Besults bring advertising. The Beview brings results. Wrapping papers, also tissue and wax papers, have advanced in price forty per cent in the last few months. The market prices of the materials of which paper boxes are made are said to have doubled within the year. The specialists in greenhouse building material report a larger number of in- quiries, and for more important building projects, than in any season in recent years. One of the special features is the large percentage of inquiries which con- cern wide houses, from fifty to ninety feet. The margin of profit in retailing from one's own greenhouse has been so good any happy-go-lucky method of manage- ment sufficed. But rising costs are cut- ting down the florists' profit. It soon will be necessary to watch the pennies if there are to be any dollars in the busi- ness. The call for geraniums for growing on is the heaviest ever known. Many growers re


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912