The Kodak Salesman . ore additionalitems other than the one in mindwhen they entered the store. Study the sale of related items;if the customer asks for a dozen\>lox he might be interested in aAlaskit Printing Frame, or viceversa. Of course when the store iscrowded with customers awaitingattention you may have to serve thecustomer with only the goods re-quested, and then pass on to thenext customer, but there are many,many quieter hours when you willhave ample time to suggest, showand sell other goods. A systematic attempt to sell addi-tional items will show up surpris-ingly high on your sa
The Kodak Salesman . ore additionalitems other than the one in mindwhen they entered the store. Study the sale of related items;if the customer asks for a dozen\>lox he might be interested in aAlaskit Printing Frame, or viceversa. Of course when the store iscrowded with customers awaitingattention you may have to serve thecustomer with only the goods re-quested, and then pass on to thenext customer, but there are many,many quieter hours when you willhave ample time to suggest, showand sell other goods. A systematic attempt to sell addi-tional items will show up surpris-ingly high on your sales sheet, andthere is no surer way to the heart ofthe Boss than through a long salessheet. Kodakery for February The Delivery of Jerusalem (il-lustrated). When the Snow Comes (illus-trated J. Photographic Cameras (illus-trated). The Structure of the DevelopedImage by Dr. Mees (illustrated). Pictures from Home. On the Negative. The big thing confronting you isnot where you are, but in whichdirection you are moving. 9. KODAK SALESMAN Ten Minuteswith the Boss Q AMMY, I overheard a rather in-l3 teresting conversation betweensome of the boys in the store theother day. One of them remarkedthat almost everything we carriedin stock was advertised in the mag-azines, or newspapers, and that hethought the store would make moremoney if we carried unadvertisedgoods, because the cost of all thisadvertising would be saved. It is queer, Sam. how very fewpeople stop to analyze any proposi-tion, and jump, half-primed, to anabsolutely erroneous conclusion. Jimmy was right in that it costsmoney to advertise, but he waswrong in deducing that it added tothe cost of the goods. Suppose we fellows here wererunning a factory; let us say arather small one employing aboutone hundred people. In addition toour manufacturing force we wouldhave to employ a bookkeeper, oneor more salesmen, a shipping clerk,and a few minor office employes. Our products are good ; we sellthem locally, and to such outsidersas ou
Size: 1502px × 1663px
Photo credit: © The Reading Room / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bookcentury1900, bookdecade1910, bookidkodaksalesma, bookyear1917
