. The American florist : a weekly journal for the trade. Floriculture; Florists. 878 The American Florist. May 20> ' EUtch-Long: Flower Show, Denver, Colo. A new and unique departure in tlie floral business was Inaugurated in Denver, Colo., this year. The Elitch- Liong Co., wholesalers and retailers, gave a flower show which atracted wide attention and enormous attend- ance, incidentally firmly establishing this five-year-old concern on the map of floriculture business. The Elitch- Long Co. owns and operates Elitch's Gardens, the leading amusement re- sort of the Rocky Mountain metropo- lis
. The American florist : a weekly journal for the trade. Floriculture; Florists. 878 The American Florist. May 20> ' EUtch-Long: Flower Show, Denver, Colo. A new and unique departure in tlie floral business was Inaugurated in Denver, Colo., this year. The Elitch- Liong Co., wholesalers and retailers, gave a flower show which atracted wide attention and enormous attend- ance, incidentally firmly establishing this five-year-old concern on the map of floriculture business. The Elitch- Long Co. owns and operates Elitch's Gardens, the leading amusement re- sort of the Rocky Mountain metropo- lis. The resort contains some sixteen acres, and for a score of j-ears has been the storm center of Denver's best attractions in summer amuse- ments. An all-star stock company is maintained in the big theater during the summer months, while every other diversion to be found in first class resorts is provided. Thousands of bed- ding plants are used each year in beautifying the grounds, and these have always been supplied from the company's greenhouses, which were originally installed for this purpose only. So many applications were re- ceived each year from admirers of flowers in the various gardens and landscape plots, that five years ago the management decided to enter the field as florists. Additions were ac- cordingly built to their greenhouses and business was started in a small wholesale way. Success attended the venture from the first, and within two years the company was a formidable factor in the wholesale trade of that section. Then followed the establish- ment of' a retail store in a central down-town location. It is an old and true saying that daily newspapers will print stories dealing with new ideas and innova- tions, regardless of how much of an advertisement such stories may carry to the concern in which they originate. This rule held good in the case of the Elitch-Long Co.'s flower show, which was held April 9 and is herewith il- lustrated. It was staged in the the
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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea
