Pacific service magazine . he totalregistered attendance upto 326. In order to dojustice to the excellent program parallelsessions of the Technical, Commercial andAccounting sections were held during threedays of the week. This was the first yearof an organized Commercial section andthe discussions covered the important fieldsof Advertising, Merchandising, Home Ser-vice and the Industrial Utilization of paper presented by the AdvertisingBureau was on Making the Public ThinkAbout It, a subject which speaks foritself. The report of the MerchandisingBureau was presented byMr. A. L. Crane,
Pacific service magazine . he totalregistered attendance upto 326. In order to dojustice to the excellent program parallelsessions of the Technical, Commercial andAccounting sections were held during threedays of the week. This was the first yearof an organized Commercial section andthe discussions covered the important fieldsof Advertising, Merchandising, Home Ser-vice and the Industrial Utilization of paper presented by the AdvertisingBureau was on Making the Public ThinkAbout It, a subject which speaks foritself. The report of the MerchandisingBureau was presented byMr. A. L. Crane, ofSan Francisco, and hadto deal with general im-provement in merchan-dising methods throughboth gas companies andgas appliance report of the HomeService Bureau, pre-sented by Mr. W. , of Los An-geles, was another out-standing feature of thisdivision. A novelty in-troduced was an addressby Mrs. Kate BrewVaughn upon thewomens viewpoint ofthe gas business. In thisMrs. Vaughn showedthorough knowledge of. Clifford Johnstone, San Francisco,executive secretary of the P. C. G. A.
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Keywords: ., bookcentury1900, bookdecade1910, bookidpacificservi, bookyear1912
