. The American florist : a weekly journal for the trade. Floriculture; Florists. igi8. The American Florist. 175. SOME MEMBERS OF THE ST. LOUIS TRADE. John Moritz, Superintendent of Forest Park Greenhouses is Seen in the Above Illustration Holding the Silv-r Cup Presented to Him at the August Meeting of the St. Louis Florists' Club, in Appreciation of His Good Woriv in (jouneotion With the 1917 Spring Flower Show in That City. To His Bight is John Young, Secretary of the Society of American Florists, at His Left L. Jules Bourdet, Vice-President of the Same Organization. The Others in ihe Group
. The American florist : a weekly journal for the trade. Floriculture; Florists. igi8. The American Florist. 175. SOME MEMBERS OF THE ST. LOUIS TRADE. John Moritz, Superintendent of Forest Park Greenhouses is Seen in the Above Illustration Holding the Silv-r Cup Presented to Him at the August Meeting of the St. Louis Florists' Club, in Appreciation of His Good Woriv in (jouneotion With the 1917 Spring Flower Show in That City. To His Bight is John Young, Secretary of the Society of American Florists, at His Left L. Jules Bourdet, Vice-President of the Same Organization. The Others in ihe Group are St. Louis "Live Wires". A wholesale commission house should have its limitations. It should not ac- cept consignments of "indoor and out- door" stock, except from such growers whose specialty is to commercially pro- duce for the wholesale market. The wholesale grower and the wholesale cut flower commission business should omit selling' direct to the consumer— otherwise known as the "Red Violet ; Growers consigning; to any one house should organize and hold regular meet- ings to take up matters of interest to consignee and consignor, thereby pro- moting the welfare of both. License the commission firms and bond them for the proper conduct of their busi- ness—particularly for the Vienefit of the consignor and the prestige such supervision will carry to the distant buyer. Stop questionable methods of soliciting consignors. Increased overhead cuts closer into the 15 per cent allowance of the con- signor. Long credits will have to be discontinued. Each credit extended by a wholesaler uses that much more of the capital. No retailer has a .justifi- able reason to expect to use a whole- saler's capital to carry on his business. It takes from eight to twelve per cent for a wholesaler to do business. If col- lections are not within a fixed liasis of income, additional money of the whole- saler must be supplied. The expense of selling has in
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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea
