. Cranberries; : the national cranberry magazine. Cranberries. OCEAN SPRAY . . (continued from page 7) later joiners. Government agencies have poked, probed and prodded the cooperative in search for anti-trust violations. Although he had been in grave doubts about the cooperative surviving its first year, John R. Quarles, the original counsel for the cooperative and its unofficial historian, once suggested that Ocean Spray thrived because it gave "attention to finding special ways to help the grov^ers and advance the industry ; In an address he gave on the 30th anniversary
. Cranberries; : the national cranberry magazine. Cranberries. OCEAN SPRAY . . (continued from page 7) later joiners. Government agencies have poked, probed and prodded the cooperative in search for anti-trust violations. Although he had been in grave doubts about the cooperative surviving its first year, John R. Quarles, the original counsel for the cooperative and its unofficial historian, once suggested that Ocean Spray thrived because it gave "attention to finding special ways to help the grov^ers and advance the industry ; In an address he gave on the 30th anniversary of the coopera- tive, Quarles cited some of those ways: "the financing of bogs and crops by loans, directly and through Cranberry Credit Corpor- ation (organized 8/10/42); the development of dusting by heli- copter and airplanes, including the ownership and operation of the early helicopter service; the promotion and development of mechanical harvesting, including. THIS landmark used to be on display at a cranberry stand in Onset, Mass. 10 the financing of the Western Picker; the purchasing of equipment and supplies princi- pally through the Trading Posts; and advice and services relating to methods of culture, handling and shipment, principally throug' the Grower Service Department.' Following a period of excess supply and lessened demand- largely a result of the notorious "cranberry scare" of 1959—the cooperative took a number of steps to revive the industry, including a host of new products an improvement of existing products, modernized productioi an aggressive marketing program and strong emphasis on research and development and quaUty control. Among other more recent highlights in the history of Oceai Spray has been the inclusion of grapefruit growers in the cooper; tive starting in 1976. Last year was a record breake The cooperative had its most successful sales year yet. Ocean Spray also saw its canned and bottled juices become the nation's leading juic
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