. Better fruit. Fruit-culture. â Page 36 BETTER FRUIT Ridley,Houlding&Co. COVENT GARDEN, LONDON WE ARE Specialists in Apples and Pears CABLE ADDRESS: BOTANIZING. LONDON Codes: A. B. C. 5th Edition and Modern Economy 'uIJ powered "Red Crown" is straight-distilled, all-refinery gasoline. Look for the Red Crown sign before you fill. STANDARD OIL COMPANY (California). y^e GasoMe â¢^Quality Pittsburgh Perfect Cement COSltGCl NSlilS are of the highest standard The Heads don't come off. Given Preference by Largest Pacific Coast Packers MANUFACTURED EXCLUSIVELY BY PITTSBURGH STEEL COMPAN
. Better fruit. Fruit-culture. â Page 36 BETTER FRUIT Ridley,Houlding&Co. COVENT GARDEN, LONDON WE ARE Specialists in Apples and Pears CABLE ADDRESS: BOTANIZING. LONDON Codes: A. B. C. 5th Edition and Modern Economy 'uIJ powered "Red Crown" is straight-distilled, all-refinery gasoline. Look for the Red Crown sign before you fill. STANDARD OIL COMPANY (California). y^e GasoMe â¢^Quality Pittsburgh Perfect Cement COSltGCl NSlilS are of the highest standard The Heads don't come off. Given Preference by Largest Pacific Coast Packers MANUFACTURED EXCLUSIVELY BY PITTSBURGH STEEL COMPANY, PitUburgh, P». A. C. RULOFSON COMPANY, Pacific Coast Agents 359 Monadnock Building, San Francisco, California April thousands of acres helped wonderfully a few years ago in creating the "over- production" bugaboo. Word has come several times from overseas that thou- sands of apple trees have been blown out of the ground or maliciously de- stroyed by the Huns. During the dura- tion of tiie war but few apples were exported; the people "over there" are fruit hungry; more than ever will they get the fruit-eating habit, and it will stay by them. The close of the war has given this country greatly broadened markets, as well as its own merchant marine to deliver the exports. There- fore it would seem the orchardist who has a well-cared-for property, well set with standard varieties, in a proven fruit district, has every encouragement to stay with it strong and to expect satisfactory returns on his investment, on the average, for there will always be off years in every commodity pro- duced. Many problems of marketing are yet to be worked out, but they will be in the course of time. One of the most important details related to the success of the fruit business, and par- ticularly that of the apple, viz., putting up a square pack, true to the markings on the outside of the box, is up to the grower himself; he may fool himself, but he cannot fool the middleman
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