Crockery & glass journal . urpose of a shopwindow is to attract attention, and a dealer will tryto do this by judiciously displaying an assortment ofuseful and ornamental china, earthenware and glass,and he will change the contents of his window at in-tervals, always depending upon variety and a nicearrangement of colors to catch the eye. The writer then tells of a window in one of theLondon stores which proved a great attraction andbrought a large number of customers. It containednothing but plain white domestic ware, and was anobject lesson in the number of useful things that aremade in whit
Crockery & glass journal . urpose of a shopwindow is to attract attention, and a dealer will tryto do this by judiciously displaying an assortment ofuseful and ornamental china, earthenware and glass,and he will change the contents of his window at in-tervals, always depending upon variety and a nicearrangement of colors to catch the eye. The writer then tells of a window in one of theLondon stores which proved a great attraction andbrought a large number of customers. It containednothing but plain white domestic ware, and was anobject lesson in the number of useful things that aremade in white granite, and an even more strikingexample of the effect that can be obtained with oneclass of ware only. Even if you have only one window,he continues, try the experiment and dress it for aweek with one class of goods only. The people inyour locality would always remember your whitewindow, and, remembering it, would come to youwhen they wanted white ware. Linen drapershave their white sales, why not china dealers ? 1°.1. (Bias* (Tati6elabrum anb itentreptecc. 35? Obe Enterprise Cut ©lass Co. 105
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Keywords: ., bookcentury1800, bookdecade1870, booksubjectpottery, bookyear1875
